
- From enhancing athlete training and performance to immersive viewing experiences for fans, artificial intelligence is creating an impact at the Paris Olympics 2024.
- The International Olympic Committee (IOC) revealed The Olympic AI Agenda for AI in sports.
- Intel and Samsung Electronics use an AI-enabled talent identification system that allows attendees to test in the stadium.
Paris Olympics 2024 is around the corner. Athletes from around the world have landed for the Olympic Games in Paris. But this year’s game is not special only for sports enthusiasts but also for tech aficionados, as the fast-evolving sector of Artificial Intelligence (AI) will mark its presence on the ground.
As one of the revolutionary technologies of the era, AI is poised to transform how we experience sports and games, especially at the Olympic level. AI can enhance athletes’ performance by analyzing their training sessions and competitions. AI-enabled systems can help coaches and trainers personalize training programs for athletes.
As AI technology is gaining ground in sports, several tech giants are marching forward to stay ahead of the game. Intel, for example, is redefining the Olympic Games experience for fans with its innovative AI. For the Paris Olympics 2024, the world’s leading semiconductor company have designed a first-of-its-kind immersive AI experience for fans on-site, which will take them on a journey of becoming an Olympic athlete.
Also Read: How AI is Changing The Game For The Future of Sports
What Transformations AI Will Bring to the 2024 Olympic Games?
When the International Olympic Committee (IOC) revealed its comprehensive strategy for AI and sports, titled The Olympic AI Agenda, it cleared the cloud that AI will be the next big thing in sports events like the Olympics.
The Agenda points out four commitments that the IOC has made. The first step is integrating AI into the Olympic ecosystem and leveraging the power of AI in its operations, in the Olympic Games and across the Olympic Movement.
In his statement, the IOC President Thomas Bach stated “At the centre of the Olympic AI Agenda are human beings. This means the athletes.” He emphasized “In sport, the performances will always have to be delivered by the athletes. The 100 metres will always have to be run by an athlete – a human being. Therefore, we can concentrate on the potential of AI to support the athletes”.
As the Summer 2024 Olympic Games in Paris will witness AI-powered solutions, the AI revolution may introduce the biggest changes in international sports events.
Enhanced Athlete Training and Performance
With AI-enabled systems, coaches and trainers can assess athletes’ performance data and create personalized training regimens. This helps them optimize their strengths and address weaknesses. The use of AI-powered video analysis tools can give detailed feedback on form, technique, and strategy, which enables athletes and coaches to make data-driven improvements.
Advanced Competition Analysis
Embracing AI makes competitor analysis easier. It can help teams analyze competitors’ past performances and identify patterns, strengths, and weaknesses to improve their games. They can also get real-time analytics using AI which will help coaches make informed decisions quickly.
Improved Event Management
AI is also indispensable in optimizing scheduling and logistics for the games. This will ensure efficient transportation, accommodation, and event timings. Not only that, with AI-enabled surveillance systems, event managers and authorities can keep an eye on potential threats and monitor crowd behavior for safety breaches, thus enhancing security.
Enhanced Fan Experience
AI-powered AR and VR experiences can offer immersive viewing experiences, allowing fans to experience the Olympic Games from different perspectives. These technologies can curate personalized content for fans, such as recommendations,, tailored highlights, and notifications based on their preferences.
Advanced Broadcasting and Media Innovations
The viewing experience is one of the major things that will make the Paris Olympics 2024 possible. From real-time commentary and insights to augmenting traditional broadcasting with advanced data analytics, AI can make seamless broadcasting and commentary. The technology can also enhance video quality while providing real-time visual enhancements, such as AR overlays and player statistics.
Paris Olympics 2024 and Tech Innovations
From smart venues and sustainability to wearable technology, drones and robotics, and security and safety, the Paris Olympics 2024 will showcase various tech innovations.
The official timekeeper of the Paris 2024 Olympics, OMEGA announced a suite of technological innovations ahead of the game. The suite ranges from Scan‘O’Vision Ultimate to Computer Vision Technology and Vionardo graphics technology, which focuses on athlete performance measurement and results calculation.
Since 1992, OMEGA has been recording the Paralympic Games. Its Scan‘O’Vision Ultimate is enhanced with the highest resolution of any photofinish camera and can capture up to 40,000 digital images per second at the finish line of races. This will help the judges to make faster decisions over the result and separate close finishes with maximum clarity.
OMEGA’s computer vision technology will be used at PARIS 2024 in Beach Volleyball, Diving, Tennis, Pole Vault, and Gymnastics. The Vionardo graphics technology will make graphics in 4K UHD, producing extremely clear and captivating graphics in real-time.
Another partner of Paris 2024 Olympics is Samsung Electronics that are helping to advance the identification process through their various AI endeavours and projects. Together with Intel Corporation, Samsung Electronics has deployed an AI-enabled talent identification system that visitors can test at the Stade Da France, the national stadium of France, which has been transformed into the Olympic Stadium.
Amongst the tech innovations to be introduced at the Paris 2024 Olympics is Al Michaels AI Clone. This AI-generated clone of sportscaster Al Michaels will narrate daily streaming recaps of the Summer Olympics, available to NBCUniversal’s streaming platform, Peacock. The daily recaps, streaming from July 27, 2024, will provide fans with personalized highlights of their choice of events, all generated from NBCUniversal’s 5,000 hours of live coverage.
The integration of AI in sports, particularly in the Paris Olympics 2024, represents a significant leap towards improving athlete performance, enhancing fan engagement, and taking sports to the next level with new technology.
All About Paris 2024 Olympics
The Paris Olympics 2024 is scheduled to begin on July 26, 2024, and will last on August 11, 2024. The multi-sport event will comprise 329 competitions in 32 sports where more than 10,000 athletes from over 206 countries will participate.
Most of the 2024 Summer Olympic events will take place in the city of Paris and its metropolitan region. These regions include the neighbouring cities of Saint-Denis, Nanterre, Le Bourget, Versailles, and Vaires-sur-Marne.
Yes, AI is making such events more impactful. Very informative article.
Informative!!! doing great job ..keep it up!!