Rapidly advancing technologies such as artificial intelligence (AI), machine learning, AR/VR, IoT, and advanced analytics are significantly transforming the retail landscape globally. Evolving consumer expectations are also enabling retailers to leverage advanced retail technologies and stay ahead of the competition.
According to Next Move Strategy Consulting, the global retail automation market is forecast to reach US$ 33 billion by 2030. When it comes to investments and funding, Statista report shows that there have been investments and funding of US$ 4.7 billion into retail tech deals across all sectors in the last quarter of 2023.
Emerging retail tech startup landscape is driving innovation in the global retail industry, providing immersive technologies. In this article, we will explore the top 10 retail tech startups globally redefining the industry in 2025 and beyond.
10 Retail Tech Startups To Watch in 2025
Here is the list of the top 10 retail tech startups redefining the retail industry in 2025 and beyond.
- Fabric
- Mason
- Bigthinx
- Omnirio
- Link To Any
- Cognitiwe
- Retellect
- Wherehouse.io
- Brysk
- Herbie.AI
Fabric
Founded: 2017
Location: Seattle, Washington
Focus: AI-powered Order Management, Automation
Description: Fabric is an AI-powered Order Orchestration platform that helps retail businesses navigate the age of Hyper-Efficient omnichannel commerce. The company’s products include Order Management (OMS), AI-enriched product data, personalized promotions, and AI-powered Dropship.
Mason
Founded: 2020
Location: Bangalore, India
Focus: AI Shopping, Hyper Personalised Offers
Description: Mason is an AI Commerce platform that empowers retailers and brands to run successful online stores. It works across Fashion, BPC, Luxury, Grocery, FMGC & CPG, and Travel, among other industries.
Bigthinx
Founded: 2020
Location: United States, London, United Kingdom
Focus: AI for Digital Clothing, 3D PDP content, Digital Shopping
Description: Bigthinx is a fashion tech company, building software for online retail and gaming. The retail tech startup combines generative AI, 3D virtualization, immersive shopping, and interactive visual tools, enabling brands to personalize shopping, augment supply chains, and increase profitability and sustainability while saving costs.
Omnirio
Founded: 2018
Location: Singapore
Focus: Order Management, Inventory Management, Retail Strategy
Description: Omnirio is a retail tech startup allowing retailers to manage their online stores in one easy-to-use place to sell everywhere. With Omnirio, retail businesses can quickly launch new products across all their sales channels.
Link To Any
Founded: 2019
Location: Los Angeles, California
Focus: B2B Cloud, Inventory Management, Integrations
Description: Formerly known as Shoppinpal, LINK makes integrations, migrations, and onboarding easy. It serves as a single-point integration solution for Application Service providers.
Cognitiwe
Founded: 2021
Location: Tallinn, Estonia
Focus: Smart Retail Management, Video Analytics, Software Development
Description: Cognitiwe is an industrial computer vision company providing provides an AI-powered smart retail management platform. Cognitiwe is designed to support retailers and manufacturers by bringing predictive Vision AI to their daily operations.
Retellect
Founded: 2019
Location: Vilnius, Lithuania
Focus: AI-powered product Recognition
Description: Retellect is one of the retail tech startups helping retailers improve their checkout efficiency through the latest AI technologies. The company’s AI-powered product recognition integrates with existing lanes, making transactions faster and more secure. Its picklist solution utilizes AI technology to recognize products placed in the self-checkout area.
Wherehouse.io
Founded: 2020
Location: Gurugram, Haryana, India
Focus: Supply Chain Intelligence, Smart Inventory Management, Cloud Processing
Description: Wherehouse.io is a supply chain intelligence company providing a growth infrastructure tailored to the unique needs of brands. Its state-of-the-art technology allows businesses to place the right inventory at the right location in the right amount.
Brysk
Founded: 2023
Location: Wilmington, Delaware
Focus: AI-Enabled Checkout
Description: Brysk is an Autonomous Checkout Platform for small-format retail. The company leverages advanced computer vision, sensor data fusion, and sophisticated AI algorithms to create a seamless and efficient shopping experience. The Brysk ICP is a checkout automation solution designed specifically for small grab-and-go stores.
Herbie.AI
Founded: 2020
Location: Dubai
Focus: Conversational AI chatbot, Shopping Assistant
Description: Herbie.AI is a retail tech startup that provides an AI-powered chatbot for retail businesses. It offers Generative AI Powered Conversational AI Voice Assistant and 24/7 customer assistance, both in-store and online. Herbie.ai solutions are used across diverse industry verticals, including Banking and Finance services, Insurance, Retail, Healthcare, Education, Utilities, Automobile, Manufacturing, and Government.
Also Read: Is Your Favorite Retail Brand Using Generative AI?
These retail tech startups are showcasing the significance of emerging technologies in the retail industry. By providing technologies like autonomous checkout systems, cloud-based digital signage solutions, and sustainable retail solutions, retail tech startups are helping commerce and retail businesses enhance the experience of their customers.
As the retail tech landscape is evolving rapidly, these startups are at the forefront of digital transformation, addressing the rising needs of retailers and consumers.
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